Dr. Guy Champniss is a strategy consultant and educator, specialising in the application of social psychology and behavioural science in business. Guy works with clients across healthcare, technology, energy, and consumer goods, using behavioural science to improve business performance and deliver sustainable innovation. As a consultant, his work in healthcare and corporate learning has won awards for innovation, impact, and business transformation. Guy has a strong interest on the emerging psychology of AI adoption and integration in the workplace.
Guy was a founding member of the management team of a US climate-tech’ start-up, where his research secured awards for innovation, including the AESP Innovation Award for ‘market transformation potential’ in energy efficiency and behaviour change. Guy remains a strategic advisor to the company. Guy is also an advisor to Carbon13, a Cambridge-based venture studio for climate solutions.
As an adjunct professor with IE Business School, Guy designs and delivers Master’s level courses on behaviour change, innovation and business transformation. Guy is also an educator with Headspring, the joint venture between IE Business School and the Financial Times.
Guy holds an MBA from IE Business School, has completed post-graduate programmes with Stanford Graduate School of Business and the University of Cambridge, and holds a prize-winning PhD in experimental social psychology from Cranfield University. Guy is a Chartered Member of the British Psychological Society and a Fellow of the Royal Society of Arts.